A New Powerhouse in Real Estate Marketing: mg.ES Launches Across Asia

Elephant Skin, a global creative agency known for redefining real estate marketing, has partnered with Mueller Group Limited, a leading advertising agency in Asia, to launch a bold new entity: mg.ES. This collaboration combines Elephant Skin’s innovative global expertise with Mueller Group’s deep local market knowledge to revolutionize real estate marketing across Vietnam, Bangkok, Singapore, and Hong Kong. Set to elevate industry standards, mg.ES will provide tailored solutions for property developers and investors, offering services that span from branding to immersive experiences. Launched as part of Elephant Skin’s 2024 expansion strategy—following 70% growth in 2023—mg.ES is designed to meet the evolving needs of Asia’s dynamic markets by delivering custom, agile solutions. This partnership represents not just a merger, but a transformative shift in the real estate marketing landscape.

Elephant Skin, the global creative agency redefining real estate marketing, is thrilled to announce a monumental partnership with Mueller Group Limited, a renowned advertising powerhouse in Asia. Together, they have formed mg.ES, a bold new entity that will revolutionize real estate marketing across the region.

This strategic merger is the latest move in Elephant Skin’s relentless expansion, following exponential growth over the past few years. Consolidating operations and markets in 2024 has been a pivotal achievement for Elephant Skin, representing a 70% growth from 2023, and this collaboration with [mg.imited] is the next step in their journey toward a global presence.

mg.ES Limited brings an exceptional understanding of the Asian market, built on deep local expertise. By combining this with Elephant Skin’s innovative real estate insights and global reach, mg.ES is set to redefine industry standards. Launching its operations in Vietnam, Bangkok, Singapore, and Hong Kong, mg.ES aims to elevate real estate marketing across these dynamic markets. Olaf Mueller, a seasoned leader with extensive experience in the region, will serve as CEO, steering the strategic vision and growth of mg.ES

“At mg.ES, we are building bridges between visionary projects and the people who will call them home. Our mission is to connect deeply with the pulse of the market, to craft stories that resonate, and to inspire a new standard of excellence in real estate marketing across Asia. Together with Elephant Skin, we’re not just shaping the future of the industry—we’re driving it,” said Olaf Mueller.

Henrique Driessen, founder of Elephant Skin, also shared his excitement about this new chapter:

“From the very beginning, Elephant Skin set out to create more than just a studio—we wanted to build a company with true global reach, something that fills a significant gap in a niche market. We’ve always understood our purpose in the real estate market, and now we’re realizing our vision of helping markets locally through our expertise, creativity, and strategy. Real estate needs more companies that are focused on this specific market, and we’re proud to be one of the first leading the transformation. The expansion into Asia is incredibly exciting for us. Two years ago, I had the pleasure of meeting Olaf in Vietnam. After long conversations, we realized we shared the same vision: to dive deep into the market and help the industry connect projects to their audiences in a much deeper way.”

This partnership represents more than just an M&A—it’s a seismic shift in the way real estate marketing will be approached across the region, with mg.ES set to become the go-to agency for real estate developers who want to challenge the norm and deliver extraordinary results.

About Elephant Skin

Elephant Skin is a global creative agency specializing in real estate marketing. With a bold approach that breaks industry norms, Elephant Skin offers a full range of services including branding, 3D renderings, film and animation, and immersive experiences that push the boundaries of creative real estate marketing worldwide.

About Mueller Group Limited

 Mueller Group is an award-winning creative agency known for turning complex challenges into impactful solutions. Built on curiosity and innovation, [mg.limited] pushes boundaries to deliver results that set new industry standards. With a commitment to strategic creativity and going the extra mile, [mg.limited] is the trusted partner for brands looking to stand out and thrive in today’s dynamic market.

This press release has also been published on VRITIMES